Optimal Video Lengths
Instagram: 30 seconds
Shorter videos (up to 30 seconds) tend to perform better on Instagram, maximizing engagement.
TikTok: 15-60 seconds
Videos that are engaging within the first few seconds can keep viewer attention.
YouTube: 7-15 minutes
Longer, detailed videos tend to rank better and retain viewers longer on YouTube.
Facebook: 1-2 minutes
Concise videos promote better sharing and replay rates on Facebook.