Key Insights
Facebook video marketing can dramatically increase engagement and brand awareness. Here are some essential tips:
- Short, engaging videos capture attention quickly.
- Utilize captions to retain viewers who watch without sound.
- Optimize your video for mobile viewing.
- Include a strong call-to-action to boost conversions.
- Analyze video performance metrics for improvement.
Videos on Facebook receive 8 billion average daily views.
Users engage 1200% more with video content compared to text and image content.
85% of Facebook videos are watched without sound.