Backlink Profile Glossary

A backlink is a hyperlink from one website to another, helping to increase authority and visibility in search engines.

A metric that measures the strength of a domain in its ability to rank on search engines, often influenced by its backlink profile.

The process of acquiring hyperlinks from other websites to your own, enhancing your backlink profile and search ranking potential.

The clickable text in a hyperlink, which plays a vital role in SEO and provides context about the content of the linked page.