Drip email marketing is a strategy that involves sending a series of automated emails to nurture leads and engage customers over time. This method helps in building relationships and guiding potential customers through the sales funnel.
Send a series of welcome emails to new subscribers, introducing them to your brand and offering a special discount.
Remind customers of items left in their cart with a friendly email, possibly including a discount to encourage completion of the purchase.
Target inactive subscribers with a re-engagement email, offering them an incentive to return.
Send a thank you email after a purchase, along with recommendations for related products.