10 Content Marketing Tactics to Scrap and What to Replace Them With
Content marketing is a powerful way to engage with your target audience and increase brand awareness. However, it's important to constantly update and improve your tactics to stay relevant and effective. Here are ten content marketing tactics that you can scrap and what to replace them with:
Blog posts – Social media posts
Email newsletters – Social media updates
Infographics – Videos
Case studies – Success stories
Whitepapers – E-books
Webinars – Live events
Podcasts – Audio content
Interactive quizzes – Polls and surveys
Press releases – News articles
By replacing these traditional tactics with their modern counterparts, you can create more engaging and interactive content that resonates with your audience.
10 Interactive Content Marketing Tactics to Try Today
In addition to the traditional content marketing tactics listed above, here are ten interactive content marketing tactics that you can try today to increase engagement and drive results:
Quizzes – Test your knowledge on a topic related to your brand
Polls – Ask your audience for their opinion on a topic related to your brand
Surveys – Collect feedback from your audience on a topic related to your brand
Gamification – Incorporate game elements into your content to make it more fun and interactive
Interactive videos – Use animation and interactivity to make your videos more engaging
Virtual reality experiences – Create immersive experiences that allow your audience to interact with your brand in a virtual space
Live chats – Offer real-time support and interaction with your audience through live chat sessions
Interactive webinars – Incorporate polls, Q&A sessions, and other interactive elements into your webinars
Social media challenges – Create challenges that encourage your audience to share their own content related to your brand
User-generated content campaigns – Encourage your audience to create and share their own content related to your brand
By incorporating these interactive content marketing tactics into your strategy, you can create more engaging and memorable experiences for your audience, which can lead to increased brand loyalty and sales.