An explainer video is a short video that explains a business's product or service in a concise and engaging way. It is an effective marketing tool that can be featured on a company's website, landing page, or social media platforms.
The pricing for explainer videos can vary significantly depending on various factors, including the length of the video, the complexity of the animation, and the expertise of the video production company. Quotations from different agencies can range from $1,000 to $5,000 or more for a video of the same length [[2]].
Factors that can influence the pricing include the agency's technical expertise, the level of customization required, the use of stock footage or custom animation, and additional services such as scriptwriting and voiceover [[2]].
There are various types of videos that businesses can consider for their marketing needs. Here are a few examples:
Animated explainer videos use animation and graphics to explain a product or service. They are popular for their ability to simplify complex concepts and engage viewers. The cost of animated explainer videos can vary depending on the length and complexity of the animation.
Live-action videos involve filming real people, products, or locations. They can be used to showcase a business's physical products, demonstrate a service, or capture customer testimonials. The cost of live-action videos can vary depending on factors such as location, actors, and production crew requirements.
Whiteboard animation videos use a hand-drawn style to visually explain a concept or tell a story. They are often used to simplify complex topics or present educational content. The cost of whiteboard animation videos can vary depending on the length and level of detail in the drawings.
3D animation videos use computer-generated graphics to create realistic and visually appealing animations. They are commonly used in industries such as architecture, engineering, and product visualization. The cost of 3D animation videos can vary depending on the complexity of the models and the level of detail required.