Blog Strategy: Remarketing vs Retargeting
Discover the strategic differences between remarketing and retargeting for your blog.
What is Remarketing?
Remarkingeting involves displaying targeted ads to people who have already visited your website but did not make a purchase or take a desired action.
What is Retargeting?
Retargeting is similar to remarketing, but it can also be applied to people who are not current visitors of your website.