A pillar page is a comprehensive resource that covers a specific topic in-depth while linking to detailed subtopics. This strategy enhances SEO and improves user experience.
Pillar pages help in consolidating information, boosting site authority, and improving internal linking structures which can enhance search engine visibility.
To create an effective pillar page, focus on a broad topic, utilize strategic keywords, and ensure content is engaging, well-structured, and informative to attract organic traffic.