Measure and track your content's success. To get your SEO content strategy off the ground, make a list of topics you'd like your content to address. Compile a list of about 10 words and terms associated with your product or service. Use an SEO tool to research these words, identify their search volume, and come up with variations that make sense for your business [[1]].
Identify and leverage low-hanging-fruit topics to discuss related to your industry. Instead, opt to create an SEO strategy that helps you address your individual business needs, like increasing customer acquisition, for greater marketing success [[1]].
Designate keywords for specific purposes, such as existing landing page optimization, new landing page, and blog post topics [[4]].
Use essential HTML tags that separate SEO pros from the rookies. The title tag describes the topic of each page or piece of content on your website in a way that search engines can understand [[6]].
Make sure you use your keyword in the title as well as the meta description tag to improve how search engines list your content [[6]].