Recently, the Google+ page of a prominent WNBA team disappeared, causing frustration and confusion among fans and social media managers. The team's page was integrated with Gmail and Google Apps accounts, making it critical to carefully manage the associated email addresses [[5]].
This incident serves as a lesson for businesses and organizations using Google+ as part of their social media marketing strategy. It highlights the importance of selecting social managers for a page with care and being prepared for potential issues if a Gmail account is affiliated with the page [[5]].
Fortunately, Google seemingly restored the WNBA team's Google+ page, bringing relief to the team and its fans. This incident emphasizes the increasing importance of managing social media marketing accounts effectively as part of a comprehensive strategy [[5]].