Net Neutrality's Impact on SEO

What is Net Neutrality?

Net neutrality is the principle that Internet service providers (ISPs) must treat all data on the Internet equally, without discriminating or charging differently by user, content, website, platform, application, or method of communication.

How Does It Affect SEO?

The implementation of net neutrality can significantly affect your SEO strategy. Without it, ISPs could create 'fast lanes' that prioritize certain websites, disadvantaging others and impacting your site's visibility and traffic.

Without net neutrality, businesses might have to pay extra to ensure their content is accessible to all users. This can lead to a contextual imbalance where smaller companies struggle to compete, thus affecting the overall digital marketing landscape.