Email marketing remains a powerful tool for businesses to engage with their audience. Despite speculation about its decline, experts assert its effectiveness.
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Email allows for personalized communication, higher engagement rates, and measurable ROI, making it vital for modern marketing strategies.
Integrating social media with email marketing can enhance outreach and foster community engagement. It bridges different platforms for holistic marketing.
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Social sharing buttons in emails can amplify content reach, while social networks offer additional channels for segmentation and audience targeting.