5 Surprising Social Media Stats & Trends of 2013
1. 70% of marketers reported that social media increased their lead generation.
2. Video views on social media increased by 100% year-over-year.
3. Facebook accounted for 68% of all social media traffic.
4. Twitter's user growth surged by 44% in the first half of 2013.
5. 50% of consumers said they are more likely to engage with brands on social media.
Social Media Ideas
- Run a weekly Q&A session on Twitter.
- Create eye-catching infographics for Pinterest.
- Host live video sessions for real-time engagement.
- Utilize user-generated content to build a community.
- Implement polls and surveys to gather audience insights.