E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. These are critical factors used by Google to evaluate the quality of a blog or website.
Expertise: Quality content written by knowledgeable authors is essential.
Authoritativeness: The site must be recognized as a go-to resource in its niche.
Trustworthiness: Secure and transparent sites that respect user data build trust.
Engagement with your audience through comments and social media boosts trust.
Linking to reputable sites enhances your blog's authoritativeness.