**Frequency** is the ratio of impressions to reach. It is crucial to monitor the frequency of your Facebook ads as it directly impacts the cost and effectiveness of your campaigns. As people stop interacting with an ad, the cost to keep showing it will increase [[5]].
When distributing your blog, it's essential to consider **topic targeting** and **keyword-driven content** to maximize reach. Utilizing HTML and CSS, you can create engaging blog layouts and optimize your content for better visibility and reach on platforms like Facebook and Google Ads [[4]] [[6]] [[8]].
To enhance user interaction, you can incorporate JavaScript to create interactive elements such as like and dislike buttons, and CSS for attractive design effects like hover states on buttons and menu interactions [[3]] [[9]].
You can monetize your blog with AdSense Auto ads, which automatically place ads where they're likely to perform well and potentially generate more revenue [[10]].